Business Project Proposal Innumerable Challenges

Question: Describe about the Business Project Proposal for Innumerable Challenges. Answer: Research proposal issue: This particular research proposal has provided an in-depth on how Gujrat pulse mill are facing innumerable challenges for running their business successfully due to the lack of product quality as well as rapid progress of product export system. Gandhi pulse mill is one of the most popular manufacturing factories situated in the central part of Gujrat occupying 55,000-aq land (Gandhipulsemill.com 2016). With the advancement of technology, this particular firm tends to deal with different kinds of pulse products such as millet, paddy, tobacco and wheat. Among many of its competitors such as Raja Pulse Mill, Jayesh Pulse mill and Ganpati Pulse Mill, Gandhi Pulse Mill has occupied a predominant place by establishing themselves as a leading manufacturer and trader of food grains. Recently, it has been observed that this particular factory is facing innumerable difficulties for rendering the success of their business. After being recognizable all over India, this particular firm has decided to export their products in different multinational countries for expanding the realm of their business. As a result, the organization is firmly avoiding for satisfying the needs and demands of regional customers. As a result, the regional customers have showed their intense dissatisfaction regarding the customer service process of Gandhi Pulse Mill. In order to overcome this kind of situation, the production managers of Gandhi Pulse Mill have decided to produce more products by keeping the quality and quantity of ingredients same. As a result, the product quality has seriously been decreased due to these factors. Background of the research: Gandhi Pulse Mill has already become recognizable as one of the most recognizable suppliers handling 2200 valuable customers both in region and in abroad. This particular business firm is constituted with three big warehouses where large amounts of pulse products have been manufactured. At the initial stage, the factory has only concentrated to fulfill the needs and demands of regional customers (Aaker 2012). After observing the customer service system as well as the product quality, the local customers have showed their intense satisfaction regarding the product and service quality of Gandhi Pulse Mill. However, after spreading the business in different geographical boundaries, the business experts intended to enter into the international market as well due to which stakeholders from various geographical boundaries can use the products and services. After expanding the entire process of business, this particular firm did not appoint sufficient workforce so that the service providers can make a balance in supplying sufficient number of products (Agus and Shukri Hajinoor 2012). On one hand, service providers are facing difficulties for making a balance between supply and demand; on the other, the production managers fail to concentrate to maintain quality of products. As a result, the reliable customers are showing their reluctance for purchasing products and services of Gandhi Pulse Mill. Other competitors such as Raja Pulse Mill, Jayesh Pulse mill and Ganpati Pulse Mill have become a major threat for this particular firm (Amit and Zott 2012). The organizational image and reputation has seriously been affected due to the lack of effective customer service system in the regional market. Objective of the research proposal: This particular research proposal will aim to focus on achieving some of the major objectives. These are as follows: To critically evaluate the importance of maintaining product quality for a business organization To focus on maintaining a balance between supply and demands To critically understand on how business firms would be able to provide effective customers services to both the regional customers as well as the outside stakeholders To give an effective recommendation on how to maintain effective customer relation with the organization Situation analysis: After identifying the research issue, an effective situational analysis can be conducted in order to know the strength, weakness, opportunities and threats of the organization. SWOT Analysis Description Strength v Advancement of technology in order to provide effective product in limited times v Sufficient organizational financial resources Weakness v Insufficient number of workforce to maintain a balance between customers supply and demand v Reducing the quality of products and services after expanding the process of business Opportunity v This particular business organization is possessed with immense opportunities to promote their products and services in multinational countries v In order to re-gain the organizational image and reputation, the responsible persons such as organizational managers have the scope to maintain an effective balance between customer supply and demand of the products. Threat v Competitors market strategies and policies have become one of the major threats for surviving in the competitive market v Ignoring the demands of regional customers for satisfying outside stakeholders by exporting products will become a major threat if the international stakeholders tend to stop using products of Gandhi Pulse Mill Table 1: SWOT Analysis (Source: Becker, Kugeler and Rosemann 2013) Proposed theory: Gandhi Pulse Mill after facing immense organizational challenges while maintaining a balance between supply and demand the business managers should implement some of the major business theories and models in order to overcome the static situation. Supply theory can be considered as one of the most appropriate business theory for dealing with this kind of organizational challenges (Dunning 2015). As per this particular business theory, the business experts of Gandhi Pulse Mill should produce the products to the doorstep of customers at a reasonable price within the limited time. Customers should never wait for a long time in order to get an effective service of the products. In addition, the theory of production would also be effective in order to overcome this business issue as well. As per this particular theory, it has been observed that the production managers have to focus on both prices of commodities as well as the prices of productive factors (Goetsch and Davis 2014). The price of a particular product is highly dependent on the prices fixed by the commodities. Gandhi Pulse Mill should focus on the raw materials that are provided by the suppliers. Product quality is highly dependent on the raw materials (Mok, Sparks and Kadampully 2013). Therefore, the production managers should never compromise with the commodity price so that customer can raise complaint regarding the product quality. Data resources: Data collection procedure is a systematic method with the help of which a large number of data can be collected from various resources (Yinan, Tang and Zhang 2014). Data can be collected from two primary sources that include primary source of data and secondary source of data. Primary source of data can be gathered from various surveys, interviews, group discussions and many more. On the other hand, secondary source of data can be collected from various books, magazines, journals, online websites and many more. This particular research proposal would focus on both primary and secondary source of data collection procedure (Powell and DiMaggio 2012). An effective survey would be conducted by involving 50 local customers of Gandhi Pulse Mill. They would provide necessary response to the data analysts on how the customers have faced ineffective service procedures on behalf of the service providers of Gandhi Pulse Mill. Along the quantitative data analysis, qualitative data would also be used in this research proposal (Ryu, Lee and Gon Kim 2012). Five business managers would be involved from Gandhi Pulse Mill in order to provide an effective interview on how the organization has faced challenges for regaining their business market. In order to collect secondary source of data case study analysis would be conducted Based on a particular case study on the organizational challenges of Gandhi Pulse Mill, data and information would be collected. Risk analysis: Risk analysis is the systematic procedure with the help of which risk factors can be identified before implementing business strategy and policy (Sallis 2014). In this particular research proposal, business experts should analysis the risk factors before implementing supply theory within the process of business (Wirtz et al. 2013). In addition, before using two methods of data collections, probable risk factors can be identified. Expected outcome: As the research is going to use both the primary and secondary data, it can be expected that the result of the research will be all-inclusive. As mentioned in the objectives of the research, it can be expected that the result of this research will explore that positive relationship pattern of the customer interaction needs to be maintained for sustainable demand and supply relation. Moreover, it can be expected that the research will explain that the organizations failure of understanding the market demand and providing the products according will direct them to face market failure. This particular research has a focus on the variables of positive customer relationship and satisfaction. Hence, it can be predicted that by exploring the causes of failure, the important aspects of customer satisfaction will be explored. However, it can also not be ignored that by utilizing both the primary and secondary data, the research may face complexities in data analysis process, which may lead to ineffective and unauthentic research outcome. In addition to this, as the research will be solely concentrated on the outcomes of the selected organization, the research result may not have much scope to be utilized in the context of other organizations. Reference List: Aaker, D.A., 2012.Building strong brands. Simon and Schuster. Agus, A. and Shukri Hajinoor, M., 2012. Lean production supply chain management as driver towards enhancing product quality and business performance: Case study of manufacturing companies in Malaysia.International Journal of Quality Reliability Management,29(1), pp.92-121. Amit, R. and Zott, C., 2012. 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